Barranger Ridler
Senior Software Architect & Full-Stack Developer
About
I'm a software architect based in Toronto, Ontario. I build e-commerce tools that help Shopify merchants turn transactional moments into revenue — and I've spent my career shipping full-stack products from first commit to scale.
Lately, much of my work centers on AI: building agentic workflows and AI-powered features into products, and using LLM tooling to change how software gets designed, built, and shipped.
Work
Refersion
Engineering Manager — affiliate and influencer marketing for e-commerce brands. I've overhauled the architecture (goodbye legacy VMs, and 80% of the server bill with them), moved the front end from Angular to Vue, worn the product-manager hat for one Shopify app, and taken another from idea to launch in four weeks.
UpOrder (formerly Spently)
Principal Software Developer — a Shopify app that turns transactional emails into a repeat-purchase channel. I broke a legacy ASP.NET monolith apart into a serverless architecture, led the move to a React front end, and helped shift the team to Agile — all while nudging code quality and infrastructure costs in the right direction.
RedBit
Senior Software Architect — seven years of client work across React, React Native, Xamarin, ASP.NET APIs, and Azure DevOps pipelines. Lots of new technologies, tight deadlines, and mentoring along the way.